Movies are beyond Bollywood and Hollywood; any movie lover would know that. What is more striking about the world film industry is that there is movie on every aspect of life. Amazingly there are movies based on public relations and movies that can have the magic spell for a public relation professional.
Generally speaking, movies that has something to take back, other than entertainment, definitely has a longer life. Mostly taking back is something that provides us an insight to life, profession, relationship and even chaos.
Now here are the PR movies of the week -
Jerry Maguire -
Star Cast: Tom Cruise, Renee Zellweger, Cuba Gooding Jr., Kelly Preston and other casts
PR Take Away – The movie is about a wake up call of a sports agent Jerry (Tom Cruise) who feels there is something wrong whith what he is doing. He writes his mission statement one night : “The Things We Think and Do Not Say: The Future of Our Business”. Though it was about to bring in a humane touch in the sports industry but in disguise it turned to be reason for his pink slip. Amidst all the life dramas and comedy, Jerry sucessfully swims gainst the business standards along with his only client, played by Cuba Gooding Jr.
Caution for PR Professionals: Dont fall in love with the movie or Tom Cruise.
Thank You for Smoking:
Disclaimer: Smoking is Injurious to health (very injurious)
Star Cast: Aaron Eckhart,Cameron Bright, Maria Bello and others
PR Take Away- The movie brands itself to be PR’s best choise with the quote – “Michael Jordan plays ball. Charles Manson kills people. I talk. Everybody has a talent.”
Nick Naylor, the lead, who is the spoke person for a tobacco company spins any conversation elegantly to tarnish the image of his company. Well thats not all he has to do – He works his way out to be a role model for his son.
Caution: Don’t watch it to counter it, rather look for the conversation styles in different public events
Caution and Disclaimer: Few scenes and dialogues may be objectionable
Star Cast: Robert Redford,Demi Moore, Woody Harrelson and others
PR take Away : Before you watch the movie, read about cognitive dissonance. To put it in brief, cognitive dissonance is a negotiation technique where the speaker introduces a conflict in mind of the listener. The conflict can be on his/her value system, belief, idea, truth, emotions etc. It is a human tendency to mitigate the conflict (or the dissonance). The introduction of the dissonance is used to motivate the listener to act in a particular way.
Look in the movie how dissonance is used for convincing the protagonist to share bed in return of the amount to buy her dream home. The effect of dissonance is so deep that even her husband somehow convinced too.
Share your views on the movies and share which movies do you think must feature in next week’s PR Movies.
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